This session will show you how to move from “working hard” to building a structured, scalable brokerage practice. You will learn how to apply a proven 6-step Practice Build framework to create consistency, improve client retention and generate predictable new business. You will also discover the 4 Growth Lenses that top-performing brokers use to identify hidden income opportunities inside their existing book, without needing more hours in the day. Finally, you will see how AI can become your efficiency partner, helping you streamline communication, improve client servicing, and reduce admin so you can spend more time where your value truly lies: advice, leadership, and growth.